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Inc.Academy

Professional Certification in Digital Marketing

 #Kuwait 

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Whether you are a complete beginner, marketing professional or entrepreneur, who intends to expand their skills & gain expertise in the field of Digital Marketing, this program is perfect for you. 

• Expert Masterclass in SEO, Social Media Marketing, Search Engine Marketing & Google Analytics 

• Extensive Learning - Workshops - Group Exercises

• Unique Methodology - Case Studies - Live Demonstration 

• Certified Trainer - Google Partner Academy Trainer 

• Program Content as per Industry Requirements

• 2 Months of Project-Based Internship 

Level

Advanced

Duration

40+ Hours

PROGRAM DETAILS

Professional Certification in Digital Marketing 

PCDM is carefully designed by a group of industry experts keeping in mind the requirements of the industry. This program is specially crafted for professionals, entrepreneurs & aspiring individuals, who intend to expand their skills & gain expertise in the field of Digital Marketing.

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This program is delivered in both Classroom & Online Live Instructor-Led Format. Leverage technology to learn in an Online Live Instructor-Led Format and attend the sessions from the comfort of your home or office. Both formats are delivered by the same trainers & offer the same certifications. 

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Highlights: 

• Choose from 5 Days - Classroom Mode OR 3 Months Extended - Online Mode OR 22 Days Fast Track - Online Mode

• Earn Specialization with 4 additional Specialized Modules

• One-One Consultation Session with Trainer

• Practical Learning Experience

• 90 Days post-training support 

• Certificate from Inc Academy, KHDA Dubai, DIL New York, CPD London, Google, Twitter, SnapChat & Facebook.

PROGRAM MODULES

MODULE

Search Engine 

Marketing - AdWords

Learn about the key concepts of Google AdWords (Search Advertising, Display, Content & YouTube Advertising Tips & Tricks). This module includes sessions on Programmatic & Remarketing on Google to generate Leads, Increase Sales.

MODULE

Digital (Google)

Analytics

Efficiently monitor and optimize your digital marketing strategy, and develop an understanding of key analytics platforms and metrics that can help you to measure its effectiveness.

MODULE

Digital Strategy

& Planning

Adopt a structured approach that brings together all digital strands and culminates in a comprehensive, coherent digital marketing plan - set budgets, allocate resources and select appropriate channels.

SPECIALIZED MODULES

OPTIONAL - Delivered Online (Instructor Led Live Training)

Select any 4 Optional Modules

• Email Marketing

• Website / Blog Creation 

• GDN, Facebook Advertising & Retargeting 

• Affiliate Marketing 

• eCommerce Website Development 

• Content Marketing & Advertising 

• Programmatic Advertising 

• Selling & Advertising on Amazon 

• Inbound Marketing (Marketing Automation) 

• LinkedIn Sales Navigator 

• Social Media Listening Tools 

• TikTok Content & Advertising 

• Design Tools for Social Media 

• Advanced SEO 

• Conversion (Pixel) Tracking & Attribution Model 

• Mobile App Promotion 

• Lead Generation 

• Google My Business

TRAINING METHODOLOGY

All our trainers come with a rich experience of both technique and strategy of digital marketing. Understanding the varied needs of a diverse & multi-cultural audience, our training methodology is designed knowing that “One Size Doesn’t Fit All”, which allows our delegates to learn, unlearn, enjoy, experiment and excel.

Instructor Led Presentations

Instructor-led presentations followed by live demonstration would make it easy for you to learn & understand the concepts.

Group Exercises 

Participate in Group Exercises to learn from other industry experts & craft parallel strategies. 

Live Projects 

You learn when you do it & dirty your hands. With Live Project, you choose a project of your choice & implement what you learn. 

One-One Counselling Sessions 

15 to 30 Minutes of an exclusive session with the trainer would help you define your career & business goals.

Assessments & Project Reports 

Regular Assessments & Project Reports would give us a fair idea about how well are you learning & what needs to be improved. 

Industry Case Studies

Industry Case Studies Best Case Practices in the form of a case study to learn 'How they do it' and 'Why they do it'.

Register Online

Secure your seat in one of the upcoming PCDM programs

PROGRAM DIRECTOR

Gaurav Oberoi

Gaurav Oberoi is a Harvard Business School Graduate with Bachelors of Engineering & Masters in Business Administration (MBA) and has over 10 years’ experience in Technology, Digital Marketing and Training & Coaching. 

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Gaurav has been an official Regional Trainer & Consultant for Google and is associated with many companies as a Digital Marketing Consultant & Business Coach. He has been training professionals and organizations since 2012 and has trained over 5000 professionals & 250 organizations on Digital Marketing Strategy.  

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He has been a serial entrepreneur with 3 successful exits in last 10 years. He has experienced Digital Industry from 4 ends (As a Digital Agency Owner, As a Client, As a Trainer & As Software architect developing software using Google & Facebook APIs).

Read Full Bio

Testimonials

Jeyhun Efendi

Senior VP Commercial Operations, FlyDubai

Professional Certification in Digital Marketing is a great course for starter - mid-range knowledge person. 

Hanan Zugai

Social Media Manager

Creative Edge Int.

I took a social media marketing course with Gaurav.. he is very expert .. I learned many tricks from him that you