Helping companies reach and exceed ambitious targets
Inc is where strategy meets execution. We don’t just design growth blueprints - we bring them to life through a trusted network of top-tier firms and practitioners. With hundreds of proven relationships across digital, creative, and performance domains, we seamlessly plug in the right partners to execute with precision and speed.
We help growth-focused teams eliminate waste and scale smarter with precision audits across:
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Google & Meta Ads - Find budget leaks, poor targeting, and ineffective campaigns
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Analytics & GA4 - Fix broken tracking, UTM chaos, and lost attribution
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Funnels & Landing Pages - Identify drop-offs, friction points, and CRO issues
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CRM & Email Automation - Audit your follow-ups, segmentation, and lead nurturing
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SEO & Website Health - Technical issues, speed, and visibility gaps
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Vendor & Team Performance - Evaluate internal + external marketing efforts
TEAMS WE’VE ENABLED
SERVICES WE OFFER. PROBLEMS WE SOLVE. PEOPLE WE HELP.
Guessing won’t scale your business. Strategic marketing will. Let’s turn data into growth and strategy into profit.
Are you confident in where every dollar of your marketing budget is going? Or are you relying on surface-level metrics that tell half the story?
At Inc Insights, we help CFOs turn marketing into a measurable, ROI-driven investment rather than a black box of spend. Our audits are designed to give you the financial visibility you need to hold marketing accountable and support strategic budget allocation.
What we uncover:
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Ad spend wastage across Google, Meta, LinkedIn, and other platforms
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Misaligned cost-per-lead (CPL) vs customer lifetime value (CLTV)
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Overlapping tools and underused tech subscriptions
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Vendor and agency inefficiencies
What you get:
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A detailed cost breakdown and ROAS tracking by channel
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Benchmarks for key ratios (CAC, CLTV, ROI)
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A report you can confidently present to your CEO or board
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Recommendations to reallocate spend or renegotiate vendor terms
Our audits aren’t just for marketers - they’re a CFO's secret weapon for profitable scaling.
WHAT YOU GET - FROM DATA TO DECISIONS
We offer a suite of tailored services built to unlock growth, reduce inefficiencies, and drive measurable ROI. So that you can uncover growth levers, optimize performance, and scale smarter.
Growth Levers Dashboard
A scorecard of your top 5 growth levers with traffic, conversion rate, AOV, retention, and spend efficiency mapped to revenue impact.
Red-Flag Report
A blunt, no-fluff summary of the most critical issues affecting growth, profitability, and scalability - flagged for immediate attention.
Channel-by-Channel ROI Breakdown
A performance deep dive into every marketing channel (Google, Meta, SEO, CRM, etc.) with clear ROI, CAC, and ROAS calculations.
Strategic Fix Playbook
Your custom 90-day roadmap with quick wins, high-leverage changes, and action items - prioritized by business impact.
Attribution & Tracking Fix
Ensure accurate GA4, CRM, and UTM tracking to make better decisions with cleaner data.
Funnel Friction Map
Uncover leaks and friction across the entire customer journey - from ad click to conversion.
THE INC ORIGIN STORY
Welcome to Inc Insights - where strategy starts with truth, not guesswork.
Inc Insights - Built for those who hate waste, love clarity, and live for results.
The name Inc wasn’t chosen by accident.
Traditionally, “Inc.” stands for Incorporated - a symbol of structure, strategy, and legitimacy. But for us, it means much more. It’s rooted in the Latin word incidere, meaning “to cut into.” That’s exactly what we do: we cut through dashboards, fluff, and vanity metrics to get to the truth beneath your marketing performance.
The idea for Inc Insights emerged during our work at Inc Academy, where we trained hundreds of brands and marketing teams. Time and again, we observed a recurring pattern: ambitious budgets being deployed, but little to no measurable impact. Agencies were executing without insight. Teams were spending without alignment. Marketing was treated as an expense - not an engine for growth. Founders were scaling without structure. CMOs were overwhelmed with fragmented data. CFOs struggled to connect marketing to margins. Investors lacked visibility into growth levers.
We created Inc Insights to fix that.
Our mission?
To transform marketing data into decisive action - using deep audits, intelligent frameworks, and clear roadmaps tailored to the people who actually drive growth: Founders, CMOs, CFOs, and investors.
We're not an agency. We don’t sell retainers, creative, or campaigns. We sell clarity - the kind that saves millions, unlocks hidden growth, and aligns your team like never before.
Gaurav Obe"RoI"
Founder - Inc Insights
CUSTOMER REVIEWS
Each engagement brings fresh perspectives, and their commercial viewpoint is consistently valuable.
I strongly recommend Mr. Oberoi since I know for a fact that he demonstrated expertise.
Aisha Al Hamiz
Manager, Licensing and Advocacy at The Health Center, New York University Abu Dhabi
He was innovative, engaging the team and most importantly very patient with us when delivering the material
Sara Al Mheiri
Head of Brand & Comms
Virgin Mobile UAE
He makes sure everyone learns the advanced tricks that you wouldn’t be aware of in most of learning platforms
Ahmad Al-Salem
Marketing Manager
Hyundai Motor
Gaurav has this impeccable ability to translate complex topics into simple relatable examples.
Barkha Gupta
Global Head of Amazon Ads & Performance Marketing, Reckitt
Many thanks, Gaurav! You helped me a lot.
Clementine Martini
Senior Manager, Global Campaigns Dubai Tourism
Gaurav's skills as a trainer are impeccable.
Ketaki Shah
Head of Marketing - Citymax Hotels & Foodmark, Landmark Group
