DIGITAL MARKETING HANDS-ON MASTERCLASS
DIGITAL MARKETING HANDS-ON MASTERCLASS
This program is carefully designed by a group of industry experts keeping in mind the requirements of the industry. This program is specially crafted for professionals, entrepreneurs & aspiring individuals, who intend to expand their skills & gain expertise in the field of Digital Marketing Advertising & Analytics.
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Expert Masterclass in SEO, Search Engine Marketing, Google Analytics & Mobile Marketing
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Special session on YouTube Advertising
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Extensive Hands-on Training - Workshops - Group Exercises
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Unique Methodology - Case Studies & Live Demonstration
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Certified Trainer - Google Partner Academy Trainer with regional experience
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Program Content as per Industry Requirements
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Live account demo during Training
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Examples from UAE & GCC
Level
Basic to Advanced
Mode
Classroom
Duration
32+ Hours
PROGRAM DETAILS
Digital Marketing Hands-On Masterclass
Digital Marketing Masterclass is carefully designed by a group of industry experts keeping in mind the requirements of the industry. This program is specially crafted for advertising professionals, campaign managers, entrepreneurs & agency account managers, who intend to expand their skills & gain expertise in the field of Digital Advertising.
Highlights:
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Certificate from Inc Academy, KHDA Dubai, DIL New York, CPD London, Google, TVTC (for KSA candidates only).
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Extensive Hands-on Training - Workshops - Group Exercises
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Unique Methodology - Case Studies & Live Demonstration
-
Certified Trainer - Google Partner Academy Trainer with regional experience
-
Program Content as per Industry Requirements
-
Live account demo during Training
-
Examples from UAE & GCC
UPCOMING PROGRAMS
CORE MODULE
Search Engine
Marketing (AdWords)
Learn about the key concepts of Google Ads (earlier known as AdWords) including Search Advertising, Display, Content & YouTube Advertising Tips & Tricks. This module includes a basic session on advanced programmatic & Remarketing ads on Google to generate Leads, Increase Sales.
CORE MODULE
Search Engine
Optimization (SEO)
In this module, you will be introduced to a range of specialist tools, on-site and off-site optimization techniques, as well as keyword research practices and link building tactics.
CORE MODULE
Digital (Google)
Analytics
Efficiently monitor and optimize your digital marketing strategy, and develop an understanding of key analytics platforms and metrics that can help you to measure its effectiveness.
TRAINING METHODOLOGY
All our trainers come with a rich experience of both technique and strategy of digital marketing. Understanding the varied needs of a diverse & multi-cultural audience, our training methodology is designed knowing that “One Size Doesn’t Fit All”, which allows our delegates to learn, unlearn, enjoy, experiment and excel.
Instructor Led Presentations
Instructor-led presentations followed by live demonstration would make it easy for you to learn & understand the concepts.
Group Exercises
Participate in Group Exercises to learn from other industry experts & craft parallel strategies.
Live Projects
You learn when you do it & dirty your hands. With Live Project, you choose a project of your choice & implement what you learn.
One-One Counselling Sessions
15 to 30 Minutes of an exclusive session with the trainer would help you define your career & business goals.
Assessments & Project Reports
Regular Assessments & Project Reports would give us a fair idea about how well are you learning & what needs to be improved.
Industry Case Studies
Industry Case Studies Best Case Practices in the form of a case study to learn 'How they do it' and 'Why they do it'.
PROGRAM DIRECTOR
Gaurav Oberoi
Gaurav Oberoi is a Serial Entrepreneur with more than a decade of Experience as a Digital Marketing Thought Leader, Technology Entrepreneur, Digital Transformation Consultant & Business Coach.
As an official Regional Trainer & Speaker for Google Partner Academy, Gaurav has trained over 250 Google Partner Agencies. Gaurav has also been associated with various Google Premier SMB Partners in India & Middle East as a Consultant & Business Strategist.
Gaurav is a Harvard Business School Graduate with Bachelors of Engineering & Masters in Business Administration (MBA).
TESTIMONIALS
Jeyhun Efendi
Senior VP Commercial Operations, FlyDubai
Professional Certification in Digital Marketing is a great course for starter - mid-range knowledge person.
Rehab Sharif
CEO & Founder
WhiteDeal Bahrain & GCC
I recommend and certainly encourage others to attend Professional Certification in Digital Marketing Training from Inc Academy. Gaurav is So Good & So Knowledgable.
Sarah Thomas
Head of Marketing
Fitness First Middle East
I really enjoyed the training. I am confident that I can build my learnings into our business strategy. Gaurav has excellent knowledge & good delivery method.
Yosef Mattar
Senior Sales Manager
JW Marriott, Dubai
Gaurav is just great and has very good knowledge. I had a very good experience. I will definitely come back to Inc Academy for other courses.
Karim Beydoun
Senior Marketing Manager
BD Holdings, KSA
I highly recommend all marketing professionals to have this training with Inc Academy. Simply Professional.