Social Media Marketing Certification
Develop a detailed understanding of key social media specialization including content marketing, and platforms on which you can promote your content.
This course is suitable for people who are responsible for the planning, execution, and management of social media campaigns, social media specialists, enthusiasts, executives or anyone who would like to enhance their digital marketing knowledge base in this area. It is a Practical Learning Experience (Live Demonstration & Exercise Based Learning) delivered by Training by Google Partner Academy Trainer.
Level
Advanced
Duration
16+ Hours
Accredited By:
PROGRAM DETAILS
Social Media Marketing Certification
Social Media Marketing Masterclasses will help you launch your social media marketing initiatives. It covers defining goals and setting Key Performance Indicators (KPIs) for your social media campaigns and explores a range of core social media platforms. You will understand how to identify the right user personas and then create engaging content for the audience to effectively engage with customers across a diverse range of social media platforms.
Highlights:
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18 Hours face to face training program.
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Globally Recognized Certificates from Inc Academy, KHDA Dubai, CPD London, Innovation Labs New York, Twitter, SnapChat & Facebook
Industry Advisory Council Members Include:
UPCOMING PROGRAMS
PROGRAM MODULES
WORKSHOP
Orientation
Workshop
Understand the foundation principles and key channels of social media marketing, and learn how to develop an integrated and effective social media marketing strategy.
MODULE
Social Media
For Businesses
Understand the value of social amplification and what makes content shareable within social networks. Learn how to leverage social listening to monitor and determine the most engaging content. Advertising on Facebook, Instagram, Twitter, Snapchat & LinkedIn.
MODULE
FB, Twitter, Instagram, SnapChat & LinkedIn
Learn about the concept of advertising, content seeding and promoting, and how to distribute content efficiently and effectively across social media platforms to achieve maximum reach.
MODULE
Advertising on
Social Media
Learn how to create & optimize Social Media Advertising Campaigns to amplify your reach to acquire more customers to your brands, increase user engagement & build brand equity on Social Media platforms.
MODULE
Remarketing on
Social Media
Retarget your loyal customers or reach out to visitors who engaged with your brand on social media. Learn remarketing tricks to execute a multi-platform and multi-device strategy for your brand.
MODULE
Influencer Marketing
& Reporting
Influencers play an important role in building perception of the brands and products. It is important for a brand to understand the ways to effectively choose the right influencers and know how to evaluate success.
TRAINING METHODOLOGY
All our trainers come with a rich experience of both technique and strategy of digital marketing. Understanding the varied needs of a diverse & multi-cultural audience, our training methodology is designed knowing that “One Size Doesn’t Fit All”, which allows our delegates to learn, unlearn, enjoy, experiment and excel.
Instructor Led Presentations
Instructor-led presentations followed by live demonstration would make it easy for you to learn & understand the concepts.
Group Exercises
Participate in Group Exercises to learn from other industry experts & craft parallel strategies.
Live Projects
You learn when you do it & dirty your hands. With Live Project, you choose a project of your choice & implement what you learn.
One-One Counselling Sessions
15 to 30 Minutes of an exclusive session with the trainer would help you define your career & business goals.
Assessments & Project Reports
Regular Assessments & Project Reports would give us a fair idea about how well are you learning & what needs to be improved.
Industry Case Studies
Industry Case Studies Best Case Practices in the form of a case study to learn 'How they do it' and 'Why they do it'.
PROGRAM DIRECTOR
Gaurav Oberoi
Gaurav Oberoi is a Serial Entrepreneur with more than a decade of Experience as a Digital Marketing Thought leader, Technology Entrepreneur, Digital Transformation Consultant & Business Coach.
As an official regional Trainer & Speaker for Google Partner Academy, Gaurav has trained over 250 Google Partner Agencies. Gaurav has also been associated with various Google Premier SMB partners in India & Middle East as a Consultant & Business Strategist.
Gaurav is a Harvard Business School Graduate with Bachelors of Engineering & Masters in Business Administration (MBA).
Jeyhun Efendi
Senior VP Commercial Operations, FlyDubai
Professional Certification in Digital Marketing is a great course for starter - mid-range knowledge person.
Rehab Sharif
CEO & Founder
WhiteDeal Bahrain & GCC
I recommend and certainly encourage others to attend Professional Certification in Digital Marketing Training from Inc Academy. Gaurav is So Good & So Knowledgable.
Sarah Thomas
Head of Marketing
Fitness First Middle East
I really enjoyed the training. I am confident that I can build my learnings into our business strategy. Gaurav has excellent knowledge & good delivery method.
Yosef Mattar
Senior Sales Manager
JW Marriott, Dubai
Gaurav is just great and has very good knowledge. I had a very good experience. I will definitely come back to Inc Academy for other courses.
Hydros Jassem
Founder & Entrepreneur
Oxygen Powered Air Freshners
Professional Certification in Digital Marketing Course was wonderful - The beginning of my digital knowledge.
Karim Beydoun
Senior Marketing Manager
BD Holdings, KSA
I highly recommend all marketing professionals to have this training with Inc Academy. Simply Professional.
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