Instagram for
Women Entrepreneurs
Everything a women entrepreneur needs to know to create a successful Instagram marketing strategy for her business.
Instagram Power: Build Your Brand and Reach More Customers with the Power of Pictures & Videos
#HashtagYourBrand
Duration
12 Hours
Level
Basic to Advanced
Accredited By:
PROGRAM MODULES
MODULE 1
How to Define Your
Buyer Persona
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How defining your buyer persona results in higher lifetime value
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How to discover who your ideal buyers are
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How to uncover their hot buttons – their motivations for buying your product
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How to communicate what makes your product unique & a perfect match for your ideal buyers
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How to create the full Buyer Persona for your business
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How to appeal to your buyer persona in everything you do
MODULE 2
How to Create A
Lifestyle Feed
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How to create a visually appealing & professional profile that attracts your ideal buyers
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How to ensure your feed appeals to your ideal buyer hot buttons
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How to post the lifestyle that appeals to your buyer persona
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How to give the perception of variety
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How to make shopping your product easy using right captions
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How to create calls to action without pushing
MODULE 3
How to Engage for
Organic Growth
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The daily actions for higher organic growth, relevance, and engagement
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How to engage in greater visibility
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How to create systems for consistent growth
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The actions/tools to avoid that could impact your results
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How to create and use competitions/giveaways
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How to encourage others to post about your product
MODULE 4
How to Advertise
to Find Customer
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How to create Instagram ads that FIND your ideal customers
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How to use the FB pixel for better results; How and when to switch goal optimization
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How to use mirroring and competitor targeting in your ads
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How to maximize ROI on an ad without incurring higher ad costs
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How to measure ad performance
Instagram for WOMEN ENTREPRENEURS
If you are a women entrepreneur or aspiring to be one & wish to use the power of Instagram to build your Brands and reach out to millions of people who are looking for your products, we welcome you to join our program and learn to use Instagram to:
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Realise Instagram Marketing is not a Rocket Science
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Learn the right way of Advertising on Instagram
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Promote your business on Instagram
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Stand out among the other millions of photos, videos, and stories posted each day
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Create beautiful content for Instagram
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Create a strategy to target the right set of customers
Walk out as a confident, motivated and a better Instagram Marketing Professional.
You have all it takes to be an #AWESOME_WoW
PROGRAM DIRECTOR & TRAINER
Gaurav Oberoi
Gaurav Oberoi is a Serial Entrepreneur with more than a decade of Experience as a Digital Marketing Thought leader, Technology Entrepreneur, Digital Transformation Consultant & Business Coach.
As an official regional Trainer & Speaker for Google Partner Academy, Gaurav has trained over 250 Google Partner Agencies. Gaurav has also been associated with various Google Premier SMB partners in India & Middle East as a Consultant & Business Strategist.
Gaurav is a Harvard Business School Graduate with Bachelors of Engineering & Masters in Business Administration (MBA).
TESTIMONIALS
Eliana El Hage
Corporate Business Development Director (MEA Region) at IE Business School
Gaurav is an expert in the subject and all the new advancements, he is a great teacher that can transmit the subject in a very clear way.
Rehab Sharif
CEO & Founder
WhiteDeal Bahrain & GCC
I recommend and certainly encourage others to attend Professional Certification in Digital Marketing Training from Inc Academy. Gaurav is So Good & So Knowledgable.
Sarah Thomas
Head of Marketing
Fitness First Middle East
I really enjoyed the training. I am confident that I can build my learnings into our business strategy. Gaurav has excellent knowledge & good delivery method.
Gina Garaventa
Head of Marketing
Miele
Gaurav was very knowledgeable, approachable and patient. He took the time to help answer everyone's questions and even had time before or after the session for private meetings
Imene Ghalamallah
Brand Manager
MBC
Gaurav is very knowledgeable and focussed trainer in the digital marketing.
The course is well designed and it's easy to follow!
Prarthna Chaddha
Managing Partner | Director | Investor
PCOT Legal
Gaurav's presentation style is clear and concise, and participants were encouraged to interact during the presentations, which led to learning from the experiences of others as well
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